Logo Design •
The Reaper Coffee Company is based in Australia and produces strong roasts. The reaper was a symbolic representation of the killer taste and the strength of the roasts they produce.
I was tasked with creating an illustrated vintage logo design that evoked a feeling of mustique and reflected a sense of artistic superiority.
I was responsible for creating the cross-hatched illustration that would be used for a wide set of branding purposes.
Logo and branding mockup explorations