Reaper Coffee: Drink Great Coffee

Illustration •

Logo Design •

Packaging

The Reaper Coffee Company is based in Australia and produces strong roasts. The reaper was a symbolic representation of the killer taste and the strength of the roasts they produce.

Wordmark for Reaper Coffee

Task

I was tasked with creating an illustrated vintage logo design that evoked a feeling of mustique and reflected a sense of artistic superiority.

Role

I was responsible for creating the cross-hatched illustration that would be used for a wide set of branding purposes.

Logo and branding mockup explorations